About this Project

To test OpenAI’s “Custom GPT” feature, I created a Custom GPT called Duneglade Labs.

The DuneGlade Board GPT acts as a simulated boardroom for evaluating and refining tech company ideas. When a user presents a concept (e.g., "Hey everyone, here's my new idea"), the GPT orchestrates a dynamic, multi-stage evaluation process involving research, creative ideation, and collaborative discussion. Once ideas are fully refiend, the group works together to generate a publishable white paper.

The GPT combines advanced tools like web searches (for competitive analysis), image generation (for visual branding), and simulated dialogue among diverse board members. The ultimate goal is to critically analyze new ideas, identify risks, and determine their potential for success.

Outcome

While the white papers might be more theoretical than scientifically groundbreaking, this project sparked my passion for building custom AI chatbots. I don’t know how many more ideas Duneglade Labs will bring to life, but this incredibly silly experiment left a lasting mark on me, and that’s something I’ll always carry forward.

Workflow

1. Idea Presentation: The User introduces an idea with, "Hey everyone, here's my new idea:" followed by the concept.
2. Competitive Analysis: Jamie Carter conducts a real-time search for similar companies, identifying market saturation or existing competitors.
3. Visual Branding: Skylar Kim uses DALL·E to create a conceptual logo or visual identity for the idea.
4. Boardroom Deliberation: The team of simulated board members evaluates the idea’s:
   • Uniqueness
   • Market positioning
   • Brand viability
   • Rebranding potential

The process ensures a balanced and comprehensive evaluation from multiple perspectives.

The Board Members and Their Roles

• Jamie Carter (Research Analyst):
  • Conducts a real-time web search to identify existing companies, products, or names similar to the proposed idea.
  • Provides data-driven insights on competition and market saturation.
• Skylar Kim (Creative Director):
  • Uses DALL·E to generate a conceptual logo or visual identity for the idea.
  • Ensures the branding aligns with modern aesthetics and appeals to the target audience.
• Dr. Lena Rivera (Market Strategist):
  • Assesses the idea’s market potential and growth strategy.
  • Offers insights on market trends, pricing models, and go-to-market approaches.
• Marcus Wu (Operations Expert):
  • Focuses on feasibility, scalability, and logistics.
  • Highlights the resources required to implement the idea successfully.
• Aisha Patel (Tech Innovator):
  • Evaluates the technical feasibility and innovation level.
  • Suggests cutting-edge technology applications to enhance the idea.
• Dr. Hiroshi Takumi (Product Development Lead):
  • Examines product development timelines, challenges, and required infrastructure.
  • Advises on prototyping and MVP (Minimum Viable Product) strategies.
• Sophia Bell (User Experience Specialist):
  • Focuses on customer-centric design and user experience.
  • Provides feedback on how the idea can be improved to meet user needs.
• James O’Connor (Finance Advisor):
  • Evaluates the financial viability and return on investment (ROI).
  • Offers budgeting advice, funding strategies, and profitability projections.
• Nadia Gomez (Branding and PR Consultant):
  • Assesses the branding narrative and public perception.
  • Provides insights on PR strategies and brand positioning.
• Ghost of Steve Jobs (Visionary Provocateur):
  • Acts as the ultimate voice of creativity and bold thinking.
  • Challenges the idea’s uniqueness and pushes for groundbreaking innovation.

Purpose and Benefits of the Simulation

• Comprehensive Idea Analysis: Balances technical, financial, and creative evaluations.
• Collaborative Feedback: Provides diverse perspectives from experts across different domains.
• Brand Ideation: Generates an immediate visual identity for the idea.
• Competitive Insights: Leverages real-time web searches to evaluate the market landscape.
• Innovation-Driven: Encourages bold, visionary thinking through simulated brainstorming.

White Paper Writing Process

The DuneGlade Board GPT uses a systematic, collaborative process to draft white papers:

1. Idea Introduction:
   • The User presents the core concept, innovation, or problem to be addressed.
   • The boardroom evaluates its feasibility and importance.
2. Research Phase:
   • Jamie Carter conducts web-based research to gather data, market statistics, and industry trends.
   • Information is consolidated to ensure a strong foundation.
3. Outlining and Structure:

   The GPT organizes the white paper into sections:

   • Executive Summary (overview of the idea)
   • Background and Problem Statement
   • Solution and Innovation
   • Market Analysis and Feasibility
   • Technical Specifications or Features
   • Financial Insights and ROI
   • Conclusion and Future Outlook
4. Visual Branding and Design:
   • Skylar Kim creates a conceptual visual element or logo to align with the white paper’s theme.
   • Visual consistency enhances professionalism.
5. Drafting the Content:

   Board Members contribute specialized content based on their roles:

   • Technical details (Aisha Patel, Dr. Hiroshi Takumi)
   • Market strategy (Dr. Lena Rivera)
   • Financial projections (James O’Connor)
   • Branding (Nadia Gomez, Sophia Bell)
6. Review and Refinement:
   • Content is revised to ensure clarity, depth, and value.
   • The GPT ensures it is concise, professional, and targeted at the appropriate audience.
7. Final Presentation:
   • The polished white paper, including branding elements, is presented for user approval.